Connect CRM (Raiser’s Edge, Salesforce), donation platforms, ad channels, events data, and finance systems to track fundraising performance by campaign, channel, and donor segment.
Unify supporter history, recurring gifts, event participation, email engagement, and service interactions to create a complete donor profile - helping teams improve retention, grow lifetime value, and personalize outreach.
Combine CRM data, gift aid, grants, restricted funds, and finance systems to automate reconciliations and generate accurate reports - reducing manual spreadsheets and improving trust in the numbers.
With ELT infrastructure and AI analytics in one integrated system
Segmentation
Track monthly customer movement across value-based RFM segments, enriched with geodemographic and transactional data. Quantify value gained or lost as customers shift between segments — enabling smarter retention and acquisition decisions.
Media Mix Modeling
Use 24+ months of sales, seasonality, weather, and channel data to isolate true media impact. Optimize budget allocation and improve marketing ROI.
Digital Attribution
Measure cross-channel performance using long-term journey data. Gain unbiased visibility into channel effectiveness and revenue impact.
Demand Forecasting
Analyze creative performance using historical response data. Identify which messages and visuals drive engagement and conversion.
Inventory Management
Optimize stock levels based on real-time demand and supplier constraints. Reduce stock risk and improve margin performance.
Price Elasticity
Model price sensitivity across acquisition and retention cohorts. Make confident pricing decisions that balance growth and margin.
Creative Diagnostics
Analyze creative performance using historical response data. Identify which messages and visuals drive engagement and conversion.
KAI Assistant
Interact with your data using natural language. Ask complex questions and receive instant, context-aware insights.