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Media & Subscription

Understand your audience and deliver a personalized experience
Data Insights Marketing diagram

Deliver a seamless and personalized customer experience

Do more with your engagement data to deliver a seamless experience to your customer. Understand what’s working, what’s not and how to ensure customer loyalty.

With a 360 view of your customer you can deliver the right message at the right time, increasing the customer lifetime value and reducing churn. Avoid sending irrelevant information with a complete and accurate view of your audience, enabling you to personalize every engagement.

Features and Benefits

Generate Insight from your Audience
Understand how your audiences are engaging with your content across all media and platforms. Track audience behavior to help acquire and retain consumers, deliver personalized services and better understand business opportunities.
Surface Insights to your Audience
Showcase pertinent insight back to your audiences to deliver recommendations, education and advice.
Subscriber Retention and Value
Reimagine every click, hover, or stream across devices to create subscriber 360 degree views, understand drivers of subscriber acquisition and retention, and increase average revenue per user.
Improving Advertising Targeting
Generate bespoke campaigns, built to customer lifecycles and preferences from the insights derived from data.
Improve Engagement and LTV
Use data from each customer touchpoint to create 360° views and deliver greater personalization.
Churn Analysis
See subscribers that churn alongside metrics like subscription duration, engagement, location, demographics and sentiment analysis data.

Easy data management to power your business

Connect, transform and visualise your data fast and in a scalable way
G2 award winter 2023
4.4 out of 5 stars on g2.com
Used by incredible data-driven companies
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