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AI SEGMENTATION

Segment and select your most valuable customers with AI

Leverage AI to build new segments in your customer base that will help improve your marketing effectiveness and increase CLTV
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Segment and select your more valuable customers with AI
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Identifying and building relevant segments is hard

Some common problems are

Picking the right segments is complicated

Deciding which segmentation criteria to use to predict customer behaviour is complicated

Data access often hinders effective segmentation

Having access to enough data to form meaningful segments is time consuming

Manual segmentation fails to keep up rapid changes

Customers' preferences change rapidly and keeping models up to date is hardCustomers' preferences change rapidly and keeping models up to date is hard

Marketers use our AI data application to:

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Identify new segment opportunities

Identify new market segments that might be missed by traditional segmentation
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Personalise your messaging at scale

Tailor your messaging and offers to specific segments, improving customer engagement
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Always be relevant and timely with customers

AI Segmentation continuously learns and adapts in line with customer behaviour changes

Understand your customers like never before

Auto segmentation

Automatically build customer segments that are valuable to your business

Leverage AI to build new segments in your customer base that will help improve your marketing effectiveness
Kleene integrates all of your marketing data, post-purchase surveys, and orders in one single place to give you full visibility. No more spreadsheets.
Use our predictive attributes like expected LTV, and purchase propensity to segment your customer base
Automatically build customer segments that are valuable to your business
Use AI segments in your customer-facing systems like your CDP, CRM or others
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Use AI segments in your customer-facing systems like your CDP, CRM or others

Easily label your customer segments for ease of reporting, and ensure these are actionable by your marketing team
Tailor communications to your customers and increase engagement by using the information provided by AI Segmentation directly in your customer facing-tools.

Not sure where to start?

Download our free step by step guide
to discover actionable strategies include:
  • Understand where you are & how to progress on the data maturity curve
  • What are the steps to make better data driven decisions
  • Get practical insights about managing the transition effectively

FREE to download

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"Turning Data Into Decisions in Retail"

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600+ Pre-built data integrations allow you to aggregate all your data in one single source of truth

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Frequently asked questions

Getting started with Kleene is quick and easy. If you already know what your goals are and have a data team in-house you can start using Kleene right away, just get a call booked to get your account setup. If you want the Kleene team to support you in the implementation, our usual implementation time takes between 2 and 6 weeks depending on your data readiness.

Our product is modular so our pricing varies based on which products you are looking to purchase. Our pricing starts from £2,500 per month. Pricing varies depending on your use cases and the number of data integrations. Enterprise pricing and volume discounts are available – speak to us to find out more.

No you don’t. For organisations without an in-house data team, Kleene Data Consulting team will support you from defining your data strategy goals to implementing them. Our team is trained to focus on delivering value to your business quickly minimising the pay back period of your investment

No you don’t! If you are already using a BI Tool like (PowerBI, Tableau, Looker) you can keep using your existing BI tool with Kleene. We help you organise and structure your data in a Single Source of Truth, and use our advanced AI/ML models to produce advanced analytics reports in your existing BI tool. If you don’t have a BI tool, we provide a BI solution.

Data privacy and security are paramount at Kleene.ai. Our platform adheres to strict data protection regulations and employs advanced security measures to ensure that your and your customer’s data is handled with the utmost care and confidentiality. Read more here

Many clients start seeing positive trends and insights within weeks from initial implementation. The time frame for seeing tangible results can vary depending on several factors, including the nature of your business, the quality of your data, and how you implement the AI’s recommendations.

Yes, Kleene’s Customer Retention AI is designed to integrate seamlessly not only with a wide range of CRM platforms but also with your entire data ecosystem, including data from marketing, finance, supply chain, and sales. This comprehensive integration ensures that all relevant information is considered when implementing customer retention strategies.

It’s easy to push your Kleene customer segments into your email or marketing automation platform and use them as lists for greater targeting and personalization. The process will vary slightly depending on which platform you have integrated, but is as simple as clicking a button

Use data to guide your business decisions towards better results

From managing your customer acquisition and retention, to product optimisation; Kleene can help
G2 award winter 2023
G2 Awards - Kleene.ai the leader in summer 2019
4.5 out of 5 stars on g2.com
Used by incredible data-driven companies
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